Previous Post
AUC Brings the Christmas Spirit Using Recycled Plastic
Next Post
Tamer Hosny to Make His Directing Debut

Escape into the Virtual: Maged Farrag’s “VRviving the Art” to Show at CIFF

The Cairo International Film Festival has expanded its virtual reality category to feature 20 new films.

VR Asser Yassin

Going to the cinema is an escape from the realities of daily life into someone else’s story. In this age of Science Fiction, virtual reality is quickly offering us another form of escape into an entire alternate existence. Film enthusiasts should brace themselves for a journey into the world of VR at the 41st Cairo International Film Festival (CIFF).

The growing interest in VR movies prompted CIFF to expand their VR film category, showing twenty VR films from around the world. Representing Egypt is Maged Farrag and his team at 5dVR, a VR/AR production studio who organized the VR category for this year and last year’s CIFF. Their submission, entitled 'VRviving the Art', features a performance by the AUC Alumni Folklore Group in which the audience member is virtually “placed” in the middle of the scene.

Farrag spoke to CairoScene about the local significance of VR, where he praised the numerous startups dedicated to its development. “I am passionate about emerging technologies, and I want to keep exploring how this type of emerging technology can be used in a local context,” Farrag said. “VR will take over in one way or another, whether we like it or not.”

According to Farrag, VR is perceived as the fourth wave of cinema and provides filmmakers with a new tool for imagination. As he explained to CairoScene, “Studios are venturing into VR and using it as a medium for virtual storytelling…it plays with the boundaries between the virtual and the real, leaving people forgetting which is which.” Virtual reality allows the audience to swim in the deep end of the unknown, which can be a refreshing break from their daily lives.

You can catch 'VRviving the Art' at CIFF, which will run from November 20th to November 29th. For more information, you can check CIFF's official website.


Todays Events
RAINA @ CJC
Bars
Date: 1/18/2020
Time: 10:30pm - 3:00am
Venue: Cairo Jazz Club
SATURDAY BRUNCH AT THE TERRACE 610 @ CJC 610
Bars
Date: 1/18/2020
Time: 2:00pm - 7:00pm
Venue: Cairo Jazz Club 610
MADA VI BIRTHDAY PARTY @ CJC 610
Bars
Date: 1/18/2020
Time: 10:30pm - 3:00am
Venue: Cairo Jazz Club 610
SHADY AHMED @ THE TAP EAST
Bars
Date: 1/18/2020
Time: 10:00pm - 3:00am
Venue: The Tap East
JAM NIGHT @ THE TAP MAADI
Bars
Date: 1/18/2020
Time: 10:00pm - 3:00am
Venue: The Tap Maadi
WINTER WONDERLAND @ ZED PARK
Variety
Date: 1/18/2020
Time: 4:00pm - 11:00pm
Venue: Zed Towers
ART TOWN AT UPTOWN CAIRO @ EMAAR MISR
Culture
Date: 1/18/2020
Time: 3:00pm - 9:00pm
Venue: Uptown Cairo
NOURAN ABUTALEB @ THE TAP WEST
Bars
Date: 1/18/2020
Time: 10:00pm - 3:00am
Venue: The Tap West