Local family-owned beauty brand 'The Bath Land' features a massive range of products that's all about female empowerment.
Self-care brand The Bath Land is a home grown family business founded by Yasmine Awadeen and her younger brother Muhamed Walid. Awadeen is a pharmacist with a passion for restoring and maintaining healthy skin and hair in her clients.
“We make products that give women the sense and feeling of empowerment," Yasmine tells #CairoScene. "And no, we’re not just another empowering brand, we do things differently. It’s hard enough being a woman as it is, so we try as much as we can to make it easier for them. There is nothing more empowering than a woman who knows she’s slaying. Yes, our products are kickass and the scents are to die for, but there’s no us without our women.”
Their product portfolio includes bath bombs, lotions, scrubs, face masks, lip tints, shampoos and conditioners, and the have an arsenal of over 20 luscious scents, covering an expansive spectrum of the fun, flirty, and fruity, to the musky and alluring. TBL wants you to "be you, love you, all ways, always." We're definitely going to be repeating that mantra, soaking in a bathtub with their lavender vanilla bath bomb.