And this is their third edition too!
In the spirit of animal care, Egyptian fashion brand The Sahara Collection released the third edition of their 'Save a Paw' line. This time, #SaharaSavesAPaw focused its trendy, understated designs to help support adoption and pet care commitment.
Locally and ethically produced, and made for both men and women, Save a Paw always launches with a focus on a different topic related to animal welfare. Every line consists of the comfiest cotton ready-to-wear sweaters, t-shirts and accessories with the cutest minimal designs.
"At first, we started off with just t-shirts. Now we have tote bags, pouches, in the summer we had beach towels and now we have sweaters and hoodies," brand founder Karmah Sabry tells us.
Save A Paw was created in 2017 when Karmah, alongside co-founder and fellow animal lover Zeina Sabry, decided to launch a special line of apparel where all profits go to shelters around Egypt. The animal shelters involved include Unleashed, Hope, Furry Tails, Animal Protection and Given Hope. The initiative is also backed by the likes of TV and radio show host Sherif Nour El Din, Coach Yassin Abd ElHak, and photographer Abdallah Shaarawi.
Ever since their launch in 2011, The Sahara Collection has been ahead of the curve when it comes to blurring the line between high-end fashion and authentic Egyptian aesthetic.
Save a Paw is available for purchase at both of their Zamalek branches and online at www.thesahara-collection.com.
Photography: Abdallah Shaarawi
TV and Radio Host: Sherif Nour Edin
Coach Yassin Abd El Hak
Make-up Artist: Sara Erian